Forecasting and scenarios - introduction
Taught by Ben Wilson · AI tutor support included
You'll learn how forecasting and scenario planning prepare you to lead strategically when the future is uncertain. This introduction covers the core themes you'll master: drivers of change, statistical forecasting techniques, game theory, and scenario planning.
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In this lesson
- 0:00 Forecasting and scenarios overview
- 0:19 Why forecasting matters for strategic leaders
- 1:00 Key content areas in this module
- 2:57 Learning outcomes and what you'll master
- 3:58 Practical study hints for real-world application
About this lesson
You'll discover why these tools matter for real business decisions—from managing cash buffers to anticipating competitor responses—and how they connect to the Strategic Business Leader exam. The session includes practical study hints to help you apply these concepts to your own organisation and build genuine strategic thinking.
Duration: 6m
Transcript
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