Communication - part 1
Taught by Hugo Newman · AI tutor support included
In this video, you'll learn how to communicate financial information effectively as a CGMA—a critical skill that directly impacts your ability to manage relationships and support decision-making across your organisation.
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In this lesson
- 0:00 Communication for CGMA: why it matters
- 3:14 Nonverbal communication and body language
- 8:13 The communication process explained
- 10:45 Formal versus informal communication
About this lesson
The lesson explores why communication matters in your professional role: you'll work with diverse stakeholders (managers, investors, banks, tax authorities) who each have different needs and levels of accounting knowledge, so tailoring your message is essential. You'll also discover how to master non-verbal communication—understanding body language, facial expressions, and physical presence to reinforce your message, avoid mixed signals, and read others' emotional cues to adapt your approach in real time. The video then walks you through the communication process itself: how messages move from sender to receiver through encoding, transmission, decoding, and feedback. You'll learn why "noise" (anything that disrupts or distorts your message) matters, and how to keep your signal clear and strong. Finally, you'll explore the distinction between formal communication—official channels like reports, emails, and interviews—and informal communication, which flows between colleagues and helps managers address issues before they escalate. Understanding when and how to use each approach will help you communicate with confidence and clarity in every workplace scenario.
Duration: 13m
Transcript
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