Question 3 - Part b

In this lesson

1. 0:00 Introduction to Part B answer planning
2. 0:19 Government stakeholder measure and justification
3. 0:58 Minimal effort principle for KPIs
4. 2:20 Teachers union performance indicator
5. 3:57 Public pressure group measurement
6. 6:13 Exam strategy and time management
7. 7:28 Practice exam conclusion

About this lesson

The video walks through part B of a practice exam question, focusing on selecting key performance indicators (KPIs) that align with each stakeholder's power and interest level using Mendelow's Matrix. You'll see how to balance the effort required to produce a measure against its strategic value, and how to link performance indicators directly to stakeholder management and organisational priorities. The session covers three stakeholder groups: government (minimal effort stakeholder), trade unions (whose power varies based on local recruitment), and public pressure groups (whose influence depends on membership size). For each, you'll learn how to recommend a specific measure, justify why it's appropriate, and explain how tracking it helps the organisation anticipate and manage stakeholder concerns. The tutor also shares practical exam strategy advice, highlighting why tackling part B first can help you secure marks efficiently and reduce the risk of running out of time on longer questions. This lesson is relevant to Strategic Business Leader (SBL) and other case study modules where stakeholder analysis and performance measurement are core assessment areas. The techniques shown apply to real-world scenarios where organisations need to monitor multiple stakeholder groups with different levels of engagement and influence.

Duration: 8m