E1 overview - data and information in a digital world
Taught by Hugo Newman · AI tutor support included
Understand how data and digital technologies drive decision-making across strategic, tactical, and operational levels within organisations. Explore the critical role of data in enhancing finance, sales, marketing, and operations functions, and discover how real-time data transparency and predictive analytics create competitive advantage and improve business performance.
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In this lesson
- 0:00 Introduction to Syllabus Area C
- 0:33 Data in Finance Function
- 0:41 Data and Technology in Sales and Marketing
- 0:51 Benefits of Data in Operations
- 1:02 Three Levels of Decision Making
- 1:28 Benefits of Data Transparency
- 2:03 Real-Time Data for Decision Making
- 2:43 Six Enhancements to Sales and Marketing
- 4:00 Operational Insights from Data
- 5:39 Digital Asset Management
- 7:03 Using Data to Create and Preserve Value
- 9:08 ETL, BI, and Data Modelling Explained
- 11:56 Role of Finance in Data Analysis
About this lesson
Explore the transformative power of data and technology in business decision-making across strategic, tactical, and operational levels in this insightful 13-minute video. Delve into the crucial role of data in enhancing finance functions, sales, marketing strategies, and operational efficiency, covering topics from data transparency and integration to digital assets management and predictive analytics. Discover actionable strategies for leveraging digital technologies to drive decision-making, improve performance, and create value, all while gaining an understanding of the finance function's pivotal role in data analysis and strategy formulation. This video is a must-watch for professionals seeking to harness the potential of data in today's digital world.
Duration: 13m
- Data in the Finance Function
- Three Levels of Decision Making
- Data Transparency and Integration
- Digital Technologies in Sales and Marketing
- Real-Time Data for Operational Decision Making
- Predictive Analytics and Digital Assets Management
Transcript
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