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Lesson 13

Pre-seen analysis - Part 8 - Chatbots and Analyst Report

Stuart Murphy

Taught by Stuart Murphy · AI tutor support included

You’ll learn how to analyse chatbot opportunities and threats in the pre-seen, including automation benefits, data quality, customer experience and ethical risks.

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In this lesson

  1. 0:00 AI Chatbots In The Case Study
  2. 3:44 Applying Game Theory To Competition
  3. 5:25 Managing Sensitive Training Data
  4. 6:40 Protecting A Premium Strategy
  5. 9:47 Assessing Competitive Threats And Opportunities
  6. 13:02 Exam Preparation And SWOT Analysis

About this lesson

You’ll also explore game theory, competitive responses and analyst reports, applying SWOT and strategic analysis to assess options such as entering lower-cost markets or acquiring an overseas provider. This is designed to help you prepare ideas for a time-pressured Strategic Case Study exam.

Duration: 16m

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