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Lesson 15

Industry overview - Part 1 - Themes 01 and 02

Stuart Murphy

Taught by Stuart Murphy · AI tutor support included

You’ll learn how to use industry analysis to generate relevant ideas for the case study exam, linking real-world themes to the pre-seen material and core activities. Part 1 examines growth forecasts versus provider performance, including scenario planning, forecast reliability and honest investor messaging.

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In this lesson

  1. 0:00 Industry Analysis Course Introduction
  2. 1:09 Using Industry Research For Exams
  3. 3:34 Growth Forecasts And Exam Application
  4. 10:09 Offshore Cost Arbitrage And Reshoring
  5. 15:05 How To Structure Evaluation Answers

About this lesson

You’ll also explore offshore cost arbitrage and the reshoring counter-trend, assessing business ecosystem changes, cost savings, regulatory knowledge, data transfer risks and sustainable competitive advantage. The lesson shows how to structure an evaluate response by weighing strategic options clearly, rather than relying on a single predicted conclusion.

Duration: 16m

Transcript

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