Theory refresher - business strategy - Part 2 - Digital and Sustainability
Taught by Stuart Murphy · AI tutor support included
You’ll learn how to evaluate digital technologies, particularly artificial intelligence and chatbots, by weighing their opportunities, threats and implementation risks.
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In this lesson
- 0:00 Core Activity A Topic Overview
- 0:15 AI Opportunities In Customer Service
- 3:48 How AI Can Go Wrong
- 6:10 Piloting AI With KPIs
- 8:28 Sustainability Strategy And Commitments
- 9:25 Prioritising Material Sustainability Issues
- 11:17 Evidence-Based Sustainability Disclosure
- 13:53 Building Credible Sustainability Commitment
- 14:25 Practical Sustainability Choices
About this lesson
The lesson also explains how to assess sustainability commitments using materiality, measurable targets, named ownership, trade-offs and credible reporting. You’ll apply these techniques to the Core Activity A syllabus and prepare for exam questions using the Bentley scenario. Key examples include piloting AI against existing KPIs, managing inaccurate or biased outputs, and evaluating environmental, social and economic sustainability commitments.
Duration: 17m
Transcript
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