Skip to main content
Lesson 8

Pre-seen analysis - Part 3 - Outsourced Call Centres and KPIs

Stuart Murphy

Taught by Stuart Murphy · AI tutor support included

You’ll learn how to analyse outsourced call centres in the CIMA Strategic Case Study (SCS), including the strategic implications of acquisition, divestment and overseas operations.

This lesson is part of a paid course

Buy the course to unlock every video lesson and the AI Tutor, plus mock exams with feedback on CIMA courses.

Already bought? Sign in

Ask the AI tutor anything about this lesson

It knows every lesson in the course — explanations, clarifications, practice questions.

Summarise lesson Key concepts Practice questions

In this lesson

  1. 0:00 SCS Outsourcing Strategic Analysis
  2. 1:09 Overseas Acquisition Ethics And Risks
  3. 3:32 Divestment Duties And Strategic Risks
  4. 5:20 Building Recall For SCS Exams
  5. 7:19 Why Businesses Outsource Call Centres
  6. 10:46 CIMA Blueprints And KPI Translation
  7. 15:03 Performance Management: Measure, Compare, Improve
  8. 18:49 AI Monitoring, Bias And Big Data
  9. 22:27 KPI Conflicts And Balanced Scorecard
  10. 25:18 AI, Growth And Staffing Decisions

About this lesson

The lesson links critical success factors to KPIs such as first-call resolution, customer satisfaction and average handle time, while exploring performance management, conflicting measures, AI and data protection. You’ll also learn how to apply these ideas when evaluating strategic decisions in the exam.

Duration: 28m

Transcript

Every lesson comes with a full searchable transcript - included with the course.

Get the Strategic Case Study course

All 55 video lessons, online mock exams and Core Activity Mini-mocks with feedback on every task, an AI Tutor in every lesson and lifetime access.

Already bought? Sign in