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CIMA E1 · Operational Level

C. Data and information in a digital world

This section examines how organisations collect, store, and analyse data to support strategic decision-making and generate business intelligence. It covers information management frameworks, data strategy, ETL processes, data modelling, and advanced analytics techniques essential for organisational performance and forecasting.

  • 12 lessons
  • 2 modules
  • 1.9h of video
  • ~20% of the exam
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What you'll learn

By the end of C. Data and information in a digital world.

  • Explain how organisations collect and manage information to support effective decision-making
  • Describe the role of technology and data infrastructure in enabling business intelligence
  • Identify appropriate data strategy frameworks and ETL processes for organisational needs
  • Analyse data using manipulation and visualisation techniques to generate actionable insights
  • Evaluate the applications of big data and advanced analytics in strategic forecasting
  • Apply data modelling and business intelligence tools to support organisational decision-making

The lessons

12 lessons, module by module.

Data and the finance function

8 lessons
  1. 1 Information and decision-making - part 1 10m
  2. 2 Information and decision-making - part 2 7m
  3. 3 Technology and data 7m
  4. 4 Enhancing information for decision-makers 7m
  5. 5 Data and technology in sales and marketing - part 1 10m
  6. 6 Data and technology in sales and marketing - part 2 8m
  7. 7 Data and technology in operations 14m
  8. 8 Creating value from digital assets 13m

Data in creating and preserving value for organisations

4 lessons
  1. 1 Feedback and data strategy 9m
  2. 2 ETL, BI and data modelling 12m
  3. 3 Data manipulation and data analysis 8m
  4. 4 Big data and data visualisation 12m

Questions

About C. Data and information in a digital world.

What does the 'Data and information in a digital world' section cover?

This section examines how organisations leverage data and information systems to support strategic decision-making and generate business intelligence. It covers information management frameworks, data collection and storage, ETL processes, data strategy development, business intelligence tools, data modelling, analytics techniques, and big data applications. The content is essential for understanding how to extract actionable insights from organisational data.

Is this section important for the E1 exam?

Yes, this section is highly significant for the E1 Objective Test. Data and information management are core competencies in the CIMA Operational Level syllabus, and questions regularly assess your understanding of how organisations collect, analyse, and use data for decision-making. Mastery of this section is essential for achieving a strong E1 examination result.

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